When the owner started the business in 1998 he saw the need to help customers by simplifying the booking process. Back then owner of FreeToBook achieved this by phone and fax, but he knew that the internet was changing things and he could do a lot better. Along the way FreeToBook owner and Iain have put together a team of great software developers who understand the importance of building systems that customers enjoy using. But it’s not all about the technical side; owning and running a family business means that both brothers understand the value of relationships… long term. This feeds into just about everything they do, from answering the phone personally to listening to suggestions for improvements


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