Google Hotels – a new tool for hotel marketing

Google Hotels – a new tool for hotel marketing

Google Hotels – a new tool for hotel marketing There are many different models of working with Google for hoteliers to promote their property. You can choose the most common way of promotion – the Google Ads. You pay and a link to your hotel’s website appears directly...
YieldPlanet at FITUR 2019

YieldPlanet at FITUR 2019

YieldPlanet at FITUR 2019 This year we will be attending the most important International Tourism Fair that takes place in Spain, FITUR 2019. Our stand will be located in Hall 10 in the Fitur Know How & Export Area – STAND B17.This year our team has prepared...
The basic ingredients of the revenue management II

The basic ingredients of the revenue management II

The basic ingredients of the revenue management II In the second article of the series devoted to hotel revenue management we will examine its main components.   Segmentation The need for segmentation is a logical consequence of diversity among clients (business...
YieldPlanet participates in FITUR 2019

YieldPlanet participates in FITUR 2019

YieldPlanet participates in FITUR 2019 This year, FITUR, the leading fair in the Spanish and Ibero-American market, will be held from 23 to 27 January 2019 at the Feria de Madrid with a larger exhibition area than past years.FITUR 2019 is preparing one of its most...
4 key tools for the Revenue Management department

4 key tools for the Revenue Management department

4 key tools for the Revenue Management department Revenue managers may draw on a wide range of technological tools to help them do a good job. Each tool automates tasks which would otherwise be impossible or take too long. These revenue tools make the work of revenue...
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