After the pandemic crisis, hotel owners now have a great challenge: to sell better in order to be more profitable. That is to say, to try to maintain or increase occupancy and, at the same time, increase the Average Daily Rate. To achieve this, hotels must adapt their...
The condition of the hospitality industry is clearly improving after the difficult pandemic period. The demand is growing, and we are now in the stage of smooth recovery, so this is the best time to focus on cost optimization and boosting the revenue. How to shape and...
The risk of cancelled reservations is something inevitable for every hospitality property. Some guests will always cancel the reservation for different reasons, but how hoteliers can handle it without notable damage – remains an eternal question. Getting the...
On the first post we explained 6 steps about turning visual content into a calling card of your property to sell more because we’re in a new era of visual culture. On this second part, we’ll continue with 5 final steps: 7. Going beyond imagery with virtual...
Visual content is an irreplaceable tool in the age of visual culture, which every hotel can use to inspire guests to book their stay. High-quality photos can make your marketing content go from good to great and give your bookings a leg up. Along with prices, images...
10 reasons why hotels should invest in Metasearch ‘Metasearch engines are becoming such a crucial strategic factor, that many in our industry even started questioning whether these platforms should no longer be considered advertising channels, but rather distribution...
E-book: “Visual content as a calling card of your property” Visual content is an indispensable tool in the age of visual culture, which every hotel can use to inspire people to book their stay. High-quality photos can make your marketing content go from...
Traveler Value Index Our partner Expedia Group says travel is a force for good. This was true before the global shutdown of travel in 2020 and remains even more true today. We hope to use the lessons learned during this time of adversity to generate opportunities for...
Download a guide: “Revenue management tips for hoteliers all over the world” Together with Agnieszka Chacinska, certified revenue management expert and Key Account Manager at YieldPlanet, we have prepared a free guide “Revenue Management Tips for...
Improve 7 bad habits to become a successful hotel revenue manager Revenue management is a dynamic and constantly changing field. A revenue manager is responsible for making a lot of decisions daily that directly impact net profit of a hotel. Smart pricing strategy and...
Download an e-book: “RMS algorithms during the pandemic: challenge or opportunity?” With the start of the COVID-19 pandemic, the hospitality business was one of the sectors which were hit the hardest. Nevertheless, we truly believe that awareness of the...
Free e-book about guest communication tools New reality dictates new rules and requires you to take actions that are worth noticing in this challenging period. It is not enough just to sell a room in your property anymore, you need to think about how to sell great...
Guest communication tools: why guest engagement is important? Guest engagement has never been so important, as we move forward through the next couple of years travelers will look for peace of mind when planning their trips. Hotels need to clearly communicate...
Why do you need to be on GDS now GDS business can be a significant source of incremental bookings. Who is it for and how to use it? Read YieldPlanet’s white paper to find out: In the world where diversification of distribution channels is one of the key factors that...
Download an e-book: “RMS algorithms during the pandemic: challenge or opportunity?” With the start of the COVID-19 pandemic, the hospitality business was one of the sectors which were hit the hardest. Nevertheless, we truly believe that awareness of the situation and...
6 tips to make your photos sell rooms Check out our 6 easy tricks on how to use room images to your full advantage.Good room photos give your bookings a leg up.Along with prices, images are the first thing visitors who book online look at. You should, therefore, make...
Website photo gallery The website photo gallery is the hotel’s visit card. Thus it should provide visitors with the first impression of the place where they’ll be staying and what is in there for them. As such, make sure that your gallery includes photos of: the...
Start growing your mobile bookings today With 335 million devices sold around the world during Q1 2015, smartphones are ubiquitous and their usage keeps growing. Travellers are no exception – today more than half of them book their hotel stays and flights with their...
How to cater the world’s travel champs? Germans are the champions of world travel and hotels should work to win their patronage. The German market is very attractive: Germany has the largest population among EU countries with Germans spending more on foreign...
How to plan and implement winning revenue strategy II A revenue strategy is vital to the success of a hotel’s revenue management philosophy. A revenue strategy allows the entire revenue team to discuss, strategize, and understand what the goals are for the hotel and...
We use cookies to ensure that we give you the best experience on our website.
Functional Always active
The technical storage or access is strictly necessary for the legitimate purpose of enabling the use of a specific service explicitly requested by the subscriber or user, or for the sole purpose of carrying out the transmission of a communication over an electronic communications network.
Preferences
The technical storage or access is necessary for the legitimate purpose of storing preferences that are not requested by the subscriber or user.
Statistics
The technical storage or access that is used exclusively for statistical purposes.The technical storage or access that is used exclusively for anonymous statistical purposes. Without a subpoena, voluntary compliance on the part of your Internet Service Provider, or additional records from a third party, information stored or retrieved for this purpose alone cannot usually be used to identify you.
Marketing
The technical storage or access is required to create user profiles to send advertising, or to track the user on a website or across several websites for similar marketing purposes.
