Meet YieldPlanet’s new show ‘Mix It’! ​

Meet YieldPlanet’s new show ‘Mix It’! ​

Meet YieldPlanet’s new show ‘Mix It’! ​

Mix It is online events about channel mix and why it is important to be presented in different types of distribution channels. Together with the best market players, we will share priceless tips on how to benefit from the marketing mix in the post-pandemic period.

‘Mix It’ show gives practical knowledge on how to increase the number of reservations, become recognizable and visible, experiment with rates and offers successfully, and boost sales due to the proper combination of distribution channels. ‘Mix It’ will help you understand which channels will work for your property the best, discover new connections and learn how to choose the channels in terms of local demand, travel restrictions, and market trends.

Every month we invite hospitality experts from different fields to get deep into the topic, find out how to improve sales due to proper distribution channel mix; which things we should take into consideration, and how to react to crises and adapt to market changes.

Let’s meet every last Thursday of the month and discuss the most critical topics:

1st episodeJuly 1st

2nd episodeJuly 29th

3rd episodeAugust 26th

4th episodeSeptember 30th

Save the place – sign up now

Any thoughts on who is going to be our first guest at ‘Mix It’? 

Share your opinion on our social media and let us know whom we should invite for the next episode.

Stay tuned!

Long tail supply meets long tail demand

Long tail supply meets long tail demand

Long tail supply meets long tail demand

Text by Nuitee Travel

The travel industry is facing the biggest challenge ever. We all players are looking at ways to reinvent ourselves, become more efficient, broaden the horizons and change some of our old ways of doing business. Finding a new set of customers, finding new partners, adapting and adopting technology, becoming more agile. All sounds good in theory, now the questions are where to start, where can I find some low hanging fruit that can add value to my business without killing my budget?

Among many areas we would like to crack the long tail demand and supply dilemma. A very large number of properties have contracts with the big folks (booking, expedia, etc). Fair enough, done. What else is out there for me, the hotelier?. Where can I find new distribution in a scalable way so I can showcase my hotel all over while still remaining under control?. Well, there are lots of other distribution and marketing options however you need to first find them and then you also need to contact them one by one. Bummer.

We all agree it is neither enough selling power nor strategically right for hotels just to contract with the big ones. There are also direct sales as well as a myriad of niche market players, such as Nuitee Travel. We can offer hotels the chance to diversify the business and the dependency risk. The problem for the hotel is to contact one by one those niche players, find the right ones and set up connectivity, T&Cs, etc. etc. Not scalable. You need access to marketing/distribution and sales in a scalable manner.

On this side of the table, at Nuitee Travel, we also have the same need, access to more products – your hotel – in a scalable manner. Going one by one, hotel by hotel, it is a long and tedious process. So how can we solve the dilemma of “long tail supply meets long tail demand”?

The answer is the partnership between Nuite Travel and YieldPlanet, that makes it simple by allowing hotels to be distributed through Nuitee’s worldwide network of affiliate partners in a seamless way. Hotels just need to visit our dedicated site for an easy sign up and you will soon be live and selling with Nuitee. Simple, easy and straightforward.

Interested in knowing more about Nuitee – YieldPlanet partnership and how to benefit? Learn more in our Interactive Integration List:

nuitee

NuitéeTravel

 Nuitee’s worldwide hotel offer makes it easy for travel agencies, tour operators, corporate travel management companies and airlines to access hundreds of thousands of hotels worldwide from multiple sources with a simple and easy-to-develop API based interface.

March Channel Manager Updates

March Channel Manager Updates

March Channel Manager Updates

Mapping improvements

Channel Manager journey can not begin without adopting a few specific terms as mappings used widely between data providers and online hotel booking platforms. Mapping is the process of matching channel manager rooms and rates with corresponding rooms and rates on the OTA side. The key to the success of any mapping process is precision and some dose of analytical thinking.

We are happy to announce that the mapping process in YieldPlanet Channel Manager has been made easier now by showing the associated rates to room types highlighting into a different color the combinations already taken. What is important most complex mappings to channels like Expedia or Hotelbeds are covered with latest mapping improvements.

Once a partner room is selected for mapping, YieldPlanet will only show its associated partner rate plans as an option to choose from.

When a combination is already mapped, it will be highlighted with a different color easily pointing out options left for mapping.

You can also easily check the number of mapping lines you already added and the total number of mapping lines that are possible to be created in the summary bar above mappings. This information will help you control accuracy of mappings prepared.

We will continue working on covering more channels with mapping improvements heading to full mappings automation.

Business Travel Accommodation Trends

Business Travel Accommodation Trends

Business Travel Accommodation Trends

Text by ApartmentsOnline

As businesses are consistently changing into worldwide leading to a considerable rise in corporate travel as an everyday occurrence, the serviced apartment sector is rapidly growing bringing a plethora of short or extended stay options such as furnished apartments or aparthotels as alternatives to traditional hotel accommodation. With a view to meeting global mobility demands, serviced apartments have now become more appealing to the corporate world offering a number of cost-effective key benefits that hotels cannot match and simultaneously reflecting the concept of a modern converted working environment.

Corporate travellers increasingly value the benefits of serviced apartments which are constantly transforming and gearing up to suit all their occupants’ business expectations with innovative quality services and achieve homely creativity within accommodation industry. The new alternative workplace needs to successfully combine both aspects of comfortable indoor living and casually working anytime of the day to make perfect sense for business. Therefore, the ideally designed accommodation product should cater for a range of corporate amenities for daily use provided with fewer add-on charges from modern technology solutions and hi-tech workstations with personal broadband lines and fast Wi-Fi connections to diversity and utilisation of space as well as privacy and location flexibility. All these are important factors to consider and are believed to achieve a successful work-life balance and enhance workers’ productivity. In addition, well-timed cleaning services or laundry machines as well as in-unit kitchens with latest domestic appliances all of which are offered with lower running costs contribute to rendering the new standard of Serviced Apartments the best choice when seeking to find optimal accommodation at the most feasible price.

The major corporate serviced apartment operators are increasingly expanding their B2B portfolios to diversify their product in the online segment and boost the business travel experience linking a various choice of upscale and mid-priced properties with corporate clients across all industries placing themselves as total accommodation providers. Sourcing the market and booking highest-serviced accommodation at competitive rates through user-friendly and innovative client portals have never been easier. Thus, many property firms in numerous cities worldwide are engaging in partnerships with corporate travel services in order to appeal to customers looking to fit lodging alternatives with great value for money into their business plans.

Furthermore, thanks to technological advances in distribution in addition to the quest for an efficient way to get on top of their online business and optimise visibility for today’s traveller, business accommodation operators are getting connected with Channel Managers. The two-way integration between them allows property owners to distribute as well as update availabilities so that listings can be offered to the right person the right time. Cross-distribution throughout different channels is considered a key success factor for the dynamic serviced apartment sector as it has become a powerful and precise solution in order to rise to the challenges of online distribution and bookings which will enable them to reach a captive audience worldwide and make the most of their real-time channel management features.

In terms of corporate travel, the evolving serviced apartment industry could be recognised not only as a natural choice and new preferred way of guest accommodation but also a win-win solution for the parties involved. As a result of the high facilitation level provided which is acknowledged by a wide spectrum of corporates in the global market such as banking organisations, relocation, construction, insurance companies, medical tourism, services sector, Information Technology Enabled Services and many more, in combination with the advanced booking and distribution platforms, it is no wonder that serviced apartments are ranking first as the ideal travel management solution and creating new guest experiences which are here to stay. ApartmentsOnline created by a team of passionate hospitality experts with the vision to offer the best accommodation booking service for their clients are committed to enhance the business travel experience utilising their expertise to provide high quality serviced apartments and aparthotels, with exceptional value for money, to clients all around the world.

March Channel Manager Updates

January Channel Manager Updates

January Channel Manager Updates

Mass Update of prices, allotments and restrictions

Managing prices and restrictions of any property requires intensive data analysis as well as efficient tools supporting speedy rate and inventory changes. Mass update section in the Channel Manager can help you insert new rates or restrictions even faster now by managing multiple combinations at once. In case of inserting any data for unrelated products users can simply add new combinations below the first one and save much time.

Managing channels individually with PMS connected

YieldPlanet can help you setting rate, allotment or restriction values for one or many channels individually even if you centrally manage data via your Property Management System (PMS). The Channel Manager grants you the possibility to modify data for selected channels with the “equal to per hotel” option that has been recently improved to give you even more flexibility.

Override rate plan restrictions (Min/Max LOS – Release Days)

The Channel Manager allows you to apply restrictions like minimum or maximum stay or release days on rate plan level and / or directly at the calendar for each day individually. In case you operate on both levels you can right now while changing rate plan general settings make a decision what to do with daily values set on the calendar. There is an option of overriding any values set previously on the calendar or simply keep them intact.

Example:  User defined minimum length of a stay of 2 as a default value at a rate plan level. For Easter and New Year’s Eve though minimum length of a stay was set as 5 directly on the calendar. Now there is a need to modify the rate plan’s minimum stay to 3. The user should make a decision whether to override previously set values for Easter and New Year’s Eve with minimum length of a stay of 3 or simply keep it intact as 5.

 

What are your online distribution costs and is there a way to reduce them?

What are your online distribution costs and is there a way to reduce them?

What are your online distribution costs and is there a way to reduce them?

Online distribution costs are one of the main elements impacting the bottom-line profitability of hotel operations. As such, this cost element deserves closer attention, especially now during the crisis, when our businesses are suffering due to the pandemic.  

The standard sales commissions applied by the vast majority of OTAs are most often fixed, almost nonflexible cost elements. Consequently, most hotels are undertaking considerable efforts to reduce the share of their online agency sales in favor of direct channels.

This should be a rather obvious tendency especially if we consider that the vast majority of demand during the crisis was channeled towards leisure and resort hotels which usually offer diversified packages best displayed through their websites and not standard OTAs which are less adapted to distribute package deals.  Strangely enough, our initial observations show that this is by no means not the case.

The processed data from all Yieldplanet users in Europe indicates that compared to the same summer period of last year, the share of direct booking increased only by a single percentage point from 8 to 9%.

Considering that due to the pandemic, many of the resort hotels recorded considerably better results in terms of occupancy and revenue compared to the previous summer season, the conclusion might be that not enough attention and effort was dedicated to introducing proper distribution policies.

Proper distribution policies should also address the costs of direct sales. Although sales through the Hotel’s Booking Engine are not subject to standard OTA commissions, they often also do not come cheap.  This is especially true if we look at the already mentioned leisure and resort Hotels.

Most Booking Engine providers apply commissions for their services. These commissions are obviously much lower than the OTA levels but if we consider that the majority of direct sales of the resort hotels consist of long stay packages, the resulting cost can be substantial.

This should be reason enough to look for alternatives and find providers where fixed fees can be negotiated. We at Yieldplanet are ready to assist.

Fixed fees for the services of the Channel Manager in the form of a subscription fee (monthly, quarterly or annual) has always been the business model applied by our company. It has also come to our attention, that due to the pandemic, some providers have persuaded their clients to switch to commission-based models. Considering the pandemic, when there is almost no traffic, this at first glance might seem reasonable.

Very often however, this strategy might prove disastrous. Especially the resort hotels which managed to prosper. They are now faced with enormous distribution costs. The issue of distribution cost based either on commissions or fixed fees, should clearly be carefully addressed by all Hotels. If you require our assistance in evaluating the optimal distribution policy do not hesitate to contact us here:

Apart from the channel management services which we have been providing for over 11 years, our company has developed and successfully implemented a unique revenue management system called Price Optimizer.

Why unique? Because we encompass an advanced price recommendation system which yields the hotel per room type 24 hours a day, with immediate real time distribution capabilities. The distribution capabilities include a wide range of restrictions and can be individually adapted depending on channel. There is no need to go through any “accept and upload” procedures.

We will be happy to provide you with more information.

The crisis has and still is strongly affecting our operations. Hopefully we will soon see a light at the end of the tunnel. Many foresee that in the near future we should prepare ourselves for a wave of “Revenge Travel” which will unleash the demand for our services. Hopefully this time will come soon.

In the meantime, we encourage you to consider the use of YieldPlanet’ services both during the time of crisis management as well as to best prepare for the better times ahead.

March Channel Manager Updates

Latest Channel Manager Updates

Latest Channel Manager Updates

PARS import and export

Have you ever considered making a backup of your prices, allotment and restriction for statistical, reporting or statistical purposes?
If so you could try exporting your data into an excel file by few simple clicks in Price, Allotment and Restrictions section.
From now on you can also import your prices, allotment and restrictions via excel file into the Channel Manager.

How to do it?

Please visit Prices, Allotment and Restrictions page and export your data into an excel file. In case your requested date range is lengthy we will deliver your report via an email few minutes later.
Modify any rates, allotments and restrictions and upload the file back via Import button. The channel manager will save your modified data in the calendar and send it out to all connected channels.
Feel free to modify any rates, allotments or restriction but at the same please keep the file format intact and do not erase any rows or columns.

History logs

The channel manager records all your activity or PMS’s activity and gives you the access to history logs.
As you can expect even dozen or so million operations from every month might be recorded for a medium size or larger property with PMS connected to YieldPlanet.
Givining you access to such a large volume of data is a challenge and that is why we enhanced the mechanism of displaying your historical logs.
From now on searching within a history returns results faster. In case of larger data amount we will deliver you report via an email few minutes after requesting logs.
Anytime you can also retrieve history logs into an excel file for further analysis later.

Reporting API

Hoteliers  can now not only mark credit card as invalid or report no-shows but also cancel and modify reservations and report guest misconduct and damages made by travelers to Booking.com.
New reporting option can be found in each existing and new reservation from Booking.com and include:
– marking credit card as invalid
– cancelling reservation due to invalid credit card and lack of new payment details
– reporting No-Show
– setting new departure date and new total price at a reservation level
– reporting inappropriate guest behavior and potential damages

Booking.com recovery toolkit

Booking.com has gathered market insights, tools, and advice from experts to help hoteliers and accommodation managers work through these difficult times.

Please visit Opportunities section in your channel mananger to find out recommendations selected for youand built upon 4 pillars:
-Reducing workload by e.q. informing potential guests on Health and Safety standards so that travelers can find extensive hygiene, food, and distancing measures the top of a property page or letting properties to modify reservation stay dates with no restrictions.
-Offering flexibility by allowing guests to book in advance with flexibility and with the possibility to cancel up to 24 hours before check-in or encouraging partners to allow children in their property to attract family travelers
-Setting up a sustainable rate plan by offering travelers a variety of rates and policies that can attract potential customers like for example using occupancy-based pricing, mobile rates or setting up family rooms and pricing
-Securing bookings by boosting visibility and ranking high on Booking.com’s search pages which can be achieved via joining Genius or Preferred Programme

KWHotel update: even more functional connection with YieldPlanet

KWHotel update: even more functional connection with YieldPlanet

KWHotel update: even more functional connection with YieldPlanet

We are pleased to announce that KWHotel has implemented a number of updates and can boast an even more functional connection with YieldPlanet!

New updates include faster order download, improved mechanism of verifying order list and getting certified to deliver Closed To Departure (CTD) and Maximum Length of Stay (MaxLOS) parameters to YieldPlanet.

KWHotel and YieldPlanet users main benefists from new connections are:

  • possibility of applying Closed To Departure (CTD) and Maximum Length of Stay (MaxLOS) directly in KWHotel software

  • faster downloads of the list of reservations, modifications and cancellations from YieldPlanet, confirming taken orders which allows YieldPlanet to monitor the quality of the connection 

  • access to YieldPlanet PriceOptimizer RMS – thanks to the latest PMS update KWHotel is fully compatible with the PriceOptimizer RMS system

  • opening up path for KWHotel clients to fully automate price management

  • thanks to the automatic transfer of current prices to KWHotel from YieldPlanet, prices in PMS and BE KWhotel can be as dynamic as those in Booking.com or Expedia

New KWHotel functionalities are available to all customers using KWHotel and YieldPlanet synchronization.

About KWHotel

KWHotel is an advanced software for hotels intended for all accommodation facilities: hotels, hostels, guesthouses, apartments, holiday centers, campsites and many others. The main advantage of the hotel program indicated by KWHotel customers is its intuitive and simple operation despite continuous expansion, many advanced options and modules.

 

How to protect your business from the Coronavirus pandemic

How to protect your business from the Coronavirus pandemic

How to protect your business from the Coronavirus pandemic

The hospitality industry is particularly affected by the coronavirus epidemic. Number of reservations is rapidly going down, some hotels are forced by law to close temporarily. However, some positive prognosis says that this situation is temporary and will last several weeks, as far as all measures have been taken. This cannot but encourage hoteliers and vacation rental managers to keep monitoring the market development very closely in order to spot opportunities when they arise.

Following practices would help you to continue maintaining your property in business and to overcome the difficulties which coronavirus could bring:

  • The first step you should take to ensure that your business remains viable is to create and implement an emergency strategy for your property, as well as forecasting and productivity enhancements. Build a profit protection plan with your executive team; have a clear revenue management direction to avoid reckless discount actions to reduced demand.
  • Your Channel Manager should keep on running. People postpone their holidays but once the situation is under control hoteliers and vacation rental managers may expect many last minute bookings. Moreover, some people are still making reservations, so they (reservations) could come from different sources, which hoteliers would not usually expect them to.
  • Stay in touch with your customers. Keep informing your guests about how they can protect themselves in your hotel and facilitate their needs for additional hygienic care. 
  • Provide appropriate human resource management and take health measures to protect your employees. Maintain relationships with service providers to inform each other about epidemic-related issues.
  • Focus on the long term to be ready when business picks up. Update the reforecast weekly, monitor how it is reflected on your cashflow.
  • Concentrate distribution more on domestic markets – advertise your alternative services to local citizens. Protect your public rates and use non-restrictive cancellation policies
  • Manage your existing customer base well. Use silent time to organize your database. Fulfill the missing information, make updates, segment your customer base properly. 
  • List all your costs to be sure that your expenses are within your budget borders. Create an emergency budget plan which will help you to avoid unexpected expenses and save funds.  

Now is the time to take actions that make sense for your business in this challenging period: brainstorm ideas, innovation solutions, special approaches. Besides it is time to take care of your team, customers and yourself. Travelling is a present-day lifestyle. We stay optimistic that demand for accommodation services will improve as fast as soon as the situation improves.

Want to talk to us right away? We’re happy to help via email if you need immediate assistance.

 
Price strategies that support increase in revenues

Price strategies that support increase in revenues

Price strategies that support increase in revenues

Proper implementation of a price strategy is of fundamental relevance for each type of property, regardless of the size. A good price strategy is the key to success defined as the acquisitions of the prognosed number of reservations and achieving the optimal amount of revenue as a result.

Creating a price strategy brings properties many benefits in the form of generated revenue and laying the foundations for further development of business. It also helps in strengthening reputation and provides for the determination of long-term sources of income and has an impact on the return on investments indices, so important for capital investors.

Building a coherent price strategy for your property requires in-depth market research to perform segmentation of customers and defining the level of rates which the customer is able to accept, as well as understanding the consumer’s thinking patterns and securing a competitive edge.

Price strategies in revenue management

Every price strategy should include the following elements: prognosis, segmentation and market position.

Prognosis

Before making any price decisions, you should make a forecast to find out exactly where your customers come from and how much they will be willing to pay for the offered services. The ability to predict demand helps in making strategic price decisions. A correct prognosis based on market trends and results from recent years can also be helpful during the process of adjusting prices and the scope of implemented promotions. It also provides a clear picture of the increase in future bookings, enabling you to make the necessary adjustments when the forecast does not match your revenues.

Segmentation

Understanding the concept of customer segmentation allows you to create an accurate segmentation of customers for your property and define the prices which will be attractive to each segment.

Customer expectations within the defined segments vary significantly, therefore rates will also differ. Proper distribution of potential customers can bring many benefits in the area of marketing and distribution. Considering individual segments, we can better adjust rates and specify corporate, group or lowest price customers.

Market position

Knowledge about the position of your facility in relation to the competition is crucial when determining the price for a room. Establishing competitive prices must take into account the division into room categories, the range of services within the offered rate, and the type of rates used – such as non-refundable or refundable under certain conditions.

Implementing a price strategy

Channel manager features a number of functions that will make the revenue manager’s work more effective. A properly selected tool, correct configuration and maximum utilisation of all channel manager functions enables automatic preparation and implementation of a pricing strategy.

Controlling price levels depending on market circumstances supports the implementation of the property’s price strategy. Price grids permit the application and modification of previously defined prices at any time. It is a very advanced form of price management in the channel manager. Price grids offer maximum flexibility when building your pricing strategy.

In YieldPlanet’s Channel Manager you can use up to 30 different price grids in each season. Channel Manager also permits cooperation with the revenue rules module, enabling the creation of complex distribution rules based on the current occupancy ratio and consisting in closing selected channels or automatically changing prices by a percentage or value. This solution allows your facility to get reservations only from its own website.

Basic features of YieldPlanet’s Channel Manager Part II

Basic features of YieldPlanet’s Channel Manager Part II

Basic features of YieldPlanet’s Channel Manager Part II

Since YieldPlanet’s Channel Manager market entry in 2009, the tool has been constantly developed so as to adapt the technology to the needs and expectations of the hotel sector. All this to provide a better and user-friendly solution.

Today, YieldPlanet’s Channel Manager enjoys the position of one of the most complete online distribution tools on the market, chosen by Revenue Managers in hundreds of hotels around the world.

In our previous article, entitled “Basic features of YieldPlanet’s Channel Manager (part I)”, we analyzed 6 functions of the tool and benefits of using it, i.e.:

  • Possibility to manage online reservations from one control point
  • Possibility to synchronize the Channel Manager with all data sources
  • Price and availability management as well as transferring the availability to the most often reserved room types.
  • Support for complex and flexible distribution strategies
  • Adaptable to any type of hotel
  • Quick implementation of Channel Manager in every hotel

In this article, we will discuss 5 more practical features of YieldPlanet’s Channel Manager.

Basic features of the YieldPlanet Channel Manager

Easy-to-use tool – all in one place and alert system, so you don’t miss anything

Update all prices on channels synchronized with Channel Manager, quickly find everything you need from one interface.

Channel Manager is currently available in 11 languages, making it more user-friendly for users spread all around the world, and new language versions are added along with the tool updates.

User management is another feature that makes the tool easier to use. Hotel manager can create new users directly in the tool and grant each user limited permissions, depending on the specific depending on specific profile of employees. The activity of each user is monitored, with easy access to each user’s operations history, should you need one.

The tool offers various options of notifications about unavailable dates, which simplifies availability management. It also has an alert function for significant system events or required actions. You will also be notified by e-mail about any important issues.

Price control – simple price and rate plan management

Increasing revenues in your property requires constant control, evaluation and analysis of prices, as well as availability in various online channels.

With YieldPlanet’s Channel Manager you can count on a comprehensive tool in your revenue management strategy that will allow you to easily manage your rates and rate plans, and make informed and accurate price decisions.

YieldPlanet’s Channel Manager provides instrument to calculate prices based on complex formulas and provides price grids that allow you to create dozens of different price scenarios and fast price adjustments.

Channel Manager will convert prices Into multiple rate plans based on introduced formulas. Simply select the rooms, rate plans, and enter the mathematical formulas, and the Channel Manager will automatically compute prices for all rooms, reducing the error margin when managing prices.

The Channel Manager also makes possible to individually manage availability of each rate plan.

Global solution – almost 500 integrations to achieve greater coverage

YieldPlanet is integrated with almost 500 channels to help you reach the global market. Our partners are OTA, tour operators, wholesalers, PMS, CRS and GDS hotel systems, RMS revenue management tool, price comparison websites and popular booking engines, which hotels use on their own websites.

We currently support almost 100 PMS systems, simplyfing daily operations of many thousands of properties that can rely on efficient communication between their property management system and the Channel Manager. This communication includes, among others, the distribution of real room availability from PMS into Channel Manager and automated in sending reservations back to hotel PMS.

Customized integrations via API provide opportunity to access new markets easily.Your property can benefit from building its own solution using YieldPlanet’s open API.

Security – a tool ensuring user security in accordance with the PCI and GDPR standards

One of the most important functions of any tool is to ensure secure data transfer. YieldPlanet meets the PCI and GDPR standards by constantly adapting its tools to new challenges in the field of data security.

YieldPlanet’s Channel Manager ensures data distribution protection through minimum and maximum rate caps or limiting availability sent from PMS system or alerting on expired offers.

The tool offers credit card vault for secure credit card storage, preventing possible security breaches.

Reports and analyzes – data analysis to make intelligent decisions

Channel Manager offers advanced analytical functions supporting intelligent decision making regarding rate and availability management.

Channel Manager offers various types of analyzes and reports. In addition to general reservation summary by channels or rate plans, the user can go even further and make a comparative analysis of reservation increase between any selected dates. Such a report makes it possible to compare data from the previous year, indicating increase or decrease in sales in the current period.

The system generates daily reports showing too high values of minimum stay, preventing hotels from lack of reservations on selected dates. Daily reports mentioned highlight unsellable dates due to too high minimum stay entered into the system.

Channel Manager also provides current price, availability, grid level Excel reports, complete reservation import as well as potential distribution errors to be addressed.

Summary

We hope that the analysis of 5 successive functions of the YieldPlanet Channel Manager has broaden your knowledge of the tool focused 100% on maximizing hotel revenues.

By choosing YieldPlanet’s Channel Manager you get an intelligent solution that allows you to manage your hotel online distribution from one control point, providing real-time data and time saving for your Team.

For more information about the YieldPlanet Channel Manager and its functions, please contact us or order a free demo version here:

Occupancy based pricing in Booking.com

Occupancy based pricing in Booking.com

Occupancy based pricing in Booking.com

YieldPlanet as one of the first channel managers has been certified to use Booking.com’s newly launched Occupancy Based Pricing.
All properties considering or requesting YieldPlanet as a provider in Booking.com can now choose between default Standard pricing and newly launched Occupancy based pricing. Choosing best suited pricing model in any OTA is one of the key factors for property’s successful performance and number of reservations in the future.

In Booking.com’s Occupancy Based Pricing rates per each occupancy are defined individually and stay fully flexible. Until now property managers could define fixed percentage or value relation between number of adults that can be accommodated within the same room type. With Occupancy Based Pricing there is no need for any fixed rate relation between prices any more. Take triple room for example – from now on you can insert fully independent rates for 1, 2 or 3 adults accommodated within the room. No rate linkeage within Booking.com is required with newly launched pricing model.

Switching to occupancy based pricing should be considered by customers working with PMS or price optimizing RMS systems in which occupancy rates can be managed individually.

Booking.com’s Occupancy Based Pricing has been long awaited by the industry as some of its main competitors already supports this feature. New pricing model by Booking.com can boost hotel revenues and make cooperation with Booking.com even more beneficial for professionally managed, savvy and revenue oriented properties.

 

Do you want to learn more about Occupancy Based Pricing or YieldPlanet’s Channel Manager? Please, contact us and we provide you more explanations and some extra offers:

Basic features of YieldPlanet’s Channel Manager I part

Basic features of YieldPlanet’s Channel Manager I part

Basic features of YieldPlanet’s Channel Manager I part

Currently, over 15,000 hotel facilities in 60 countries put their trust in YieldPlanet’s Channel Manager as the best solution to meet the needs of professionals in the hotel industry in the field of distribution management.

With the advanced capabilities of Channel Manager, YieldPlanet is able to offer the user an intuitive and intelligent solution, 100% focused on revenue optimization and addressing contemporary challenges of online distribution and revenue management that hotels face every day.

Customers who chose our solution can use a versatile tool enabling them to make necessary decisions in the field of management of all hotel channels, helping them increase online sales through both OTAs and direct sales.

Below are the basic features of YieldPlanet’s Channel Manager and we explain how its individual functions will help in the more efficient implementation of revenue management strategy and online distribution of your hotel, regardless of its size and location.

Basic features of YieldPlanet’s Channel Manager

1.Centralized solution – management of all online reservations from one point of control

YieldPlanet’s Channel Manager enables centralized management of online reservations from one point of control. The modular structure of the tool allows you to use the functions you need and activate additional features depending on your needs.

With this unified solution, your hotel gets a unique tool that will allow you to easily monitor online sales, help increase efficiency and reduce the number of errors occurring in day-to-day channel management.

Channel Manager is adapted to support two-way reservation communication, both for downloading reservations from OTA systems, as well as making reservations available for PMS systems. Reservations made in online reservation systems can be automatically transferred directly to your PMS.

With our Channel Manager you will be able to save time and easily analyze the data concerning your online reservations. You will get consistent results that will help you quickly improve the online position of your property, increasing your revenue and maximizing benefits.

2. Data synchronization – easy communication of YieldPlanet’s Channel Manager with all your data sources

Improve your daily work by data synchronization from various sources with YieldPlanet’s Channel Manager.

This function will allow you to synchronize all data of your property with hundreds of OTA and GDS channels, as well as your own website. Responding quickly will not let you miss market opportunities, minimize errors, minimize the risk of overbooking and discrepancies in prices of rooms and packages of your hotel.

The availability and price management function allows you to set separate price values for each channel or individual channels instead of sending the same data to all distribution channels by default.

3. Automated tool – price and availability management and transferring the availability to the most popular room types.

YieldPlanet’s Channel Manager saves time and work through channel management automation. The hotel, where all processes are automated, generates higher revenues and minimizes overbookings.

In day-to-day management with the help of the Channel Manager, you will notice that when your rooms are no longer available, YieldPlanet will automatically close availability all channels and notify you by e-mail. This way you can be sure that in day-to-day management you have complete information about the changing availability of your facility.

As part of the distribution optimization tool, YieldPlanet also offers the option of intelligent distribution based on a flexible approach to the room category. With higher demand for rooms in one category, it is possible to transfer the availability to this category from other room types.

4. Intelligent Channel Manager – support for complex and flexible distribution strategies

YieldPlanet’s Channel Manager is a tool that enables precise and efficient development of complex and flexible distribution strategies, thanks to which you operate quickly in a dynamically changing environment.

Individual functions of YieldPlanet’s Channel Manager will allow you to quickly assess the performance of sales channels connected to your Channel Manager, providing real-time reservation and revenue data.

The revenue rules function allows you to program actions to be taken in the event of specific increases or decreases in availability. For example, with low availability, you can set a price increase by a specific number or percentage, or close all OTA channels to sell the last rooms only through your own website.

Monthly performance of your hotel will be much simpler to measure with Channel Manager. YieldPlanet enables immediate access to reservation analysis and revenue generated.. It displays real-time data on the occupancy and the general reservation status, by room type or at a specific, selected date. You can also monitor your offer and competitors’ on OTA search results, in order to get a better picture of your hotel positioning.

5. Highly flexible tool – adaptable to any type of hotel

YieldPlanet’s Channel Manager is the most flexible tool on the market.

The tool easily adapts to the needs of hotels of all sizes, both small independent properties, as well as large chain hotels. Due to its easy adaptation to individual needs, Channel Manager technology is currently used by over 4,000 customers of various sizes and 15,000 properties in over 60 countries.

Its functions offer the user the ability to manage channels in the best possible way. For example, price grids allow you to create several dozen different price scenarios and changing rates quickly whenever you want. This is one of the most advanced ways of price management through Channel Manager.

6. Available and easy to configure tool – quick implementation and setup of YieldPlanet’s Channel Manager in your hotel

Implementation and setup of YieldPlanet’s Channel Manager is easy. All hotels receive technical support from the moment they purchase the Channel Manager.

YieldPlanet implementation department provides support to hotels that use a different provider and secures quick and trouble-free channel manager change. Through online staff training courses and assistance with system setup, the implementation of the channel manager in your hotel can be very quick.

By choosing YieldPlanet’s Channel Manager you can be sure that you will use an affordable tool for online distribution management. YieldPlanet Channel Manager is a product at a favorable price, available at fixed monthly, quarterly or annual fees payment scheme..

For more information about YieldPlanet’s Channel Manager and its functions, please contact us by ordering a free demo version here:

Why are OTA winning the fight for better prices with the hotels themselves? 

Why are OTA winning the fight for better prices with the hotels themselves? 

Why are OTA winning the fight for better prices with the hotels themselves? 

Regaining control over own room pricing in OTA channels is one of the biggest challenges facing the hospitality industry. While over a decade ago, when Internet sales channels were still in their infancy and cooperation with OTA was a chance to increase occupancy rates and improve profitability, today it is considered a necessity without which it is impossible to operate on the market. Why are hoteliers losing in the fight against industry monopolies, and can this be changed? 

The dynamic development of online hotel reservations in the early 2000s was initially very much welcomed by hoteliers, as cooperation with the new booking systems brought measurable benefits in the form of additional bookings and higher occupancy rates. However, as it later turned out, the development of OTA quickly deprived them of the possibility to differentiate prices in different channels and thus the freedom to decide about their own business. At that time, no one could clearly see the threats posed by the booking systems, and even if they were considered, the desire to quickly improve and maintain their financial performance was usually paramount. What also mattered was that the market was at a completely different stage of development at that time. It was characterized by relatively low price volatility and easy management of the pool of available rooms, which is why hoteliers willingly agreed to sign contracts with OTA. 

In their content, practically from the very beginning there appeared more or less sublime clauses concerning rate parity. What restrictions did such provisions impose on hoteliers? The rate parity is basically a legal agreement entered into by a hotel with OTA, which obliges the hotel to maintain rates in the given OTA at a level no higher than those in other sales channels. That provision clearly shows the direction in which OTA had already taken at that time by allowing discounts for its own customers while controlling the offers published by its competitors. Rate parity more or less meant that in order to grant a discount to one of its business partners, the hotel had to grant the same discount to all the other OTA partners at the same time, despite the different levels of commissions charged by the booking systems. In addition, that restriction applied not only to business partners, but also the hotel itself – even in direct sales it was not able to offer rates different from those charged on partner websites.  

What did this entail for the hotels themselves? First of all, a large loss of control over the business and the outflow of direct customers to OTA, which additionally gained huge market shares after the introduction of their own loyalty programmes. 

The following years are a further increase in the importance of OTA. 

The introduction of rate parity significantly reduced the freedom of pricing policy for hotels and reduced the profitability of many businesses, but very quickly new ways of differentiation began to emerge, namely – the lowering of prices by OTA. We are talking about opaque pricing, among others – a practice still popular among US booking systems, such as Priceline. This is one of the types of circumvention of rate parity that allows hotels to sell rooms at a hidden, lower price. The customer who decides to buy first defines their preferences (e.g. location, hotel standard and date of stay) and then selects a specific option based on the price only. The name of the hotel is disclosed only after the payment has been made, and it is no longer possible to change or cancel the booking. This is nothing more than the proverbial buying of a pig in a poke. However, this strategy has some advantages. It allows hotels to sell empty rooms without suffering image and legal damage associated with rate parity. 

Another enormous development was the emergence of opportunity to create OTA promotions, i.e. to offer more favourable terms to customers who book well in advance (first minute, last minute), or book a stay in the hotel for longer. In addition, free accommodation for booking a certain number of rooms or a certain number of days at a time has become commonplace. Those OTAs which had not developed the possibility of creating extensive promotions began to lose their importance as they could not demand rate parity from hotels without offering at the same the possibility of promotional rates. 

Loyalty programs for OTA customers began to gain in importance as well, which still enjoy great popularity today and helped OTA to gain hegemony in the market. What is most important in this context is that discounts for regular customers are often covered not by commissions but directly by hotel budgets. OTA managed to convince hoteliers that it is worth investing in loyal customers, as they cancel reservations less frequently and spend more than one-off customers.  

Of course, this did not stop there – the hoteliers’ pockets were also hit by the bundling of services, i.e. the sale of rooms together with a flight (or other product) at a correspondingly reduced price. Due to the fact that promotions very often combine freely, the already promotional rates are additionally lowered as a result of bundling, making the final price really competitive for the client. Expedia has mastered this type of operations to perfection, thanks to which it is able to offer customers very attractive terms. 

What’s left of it today? 

At present we can say that the rate parity is forgotten or is being forgotten at a satisfactory rate, but that does not mean that hotels can again decide their own pricing policy on their own. The discrimination takes place in the algorithms of the OTA search engines – if a hotel does not offer its partner sufficiently competitive rates, it is pushed down to such distant positions in the rank that its finding by potential customers is hindered. Although it is possible to rely on direct bookings and completely renounce cooperation with OTA, such a strategy is extremely difficult to implement. OTA perfectly used the time of its domination over hotels and today they are not only first choice services for travelers, but also have a huge technological advantage (enabling better price differentiation). It also has what is most important – customer loyalty.  

Hotels and OTA have to cooperate in the process of customer acquisition and service, however, it is OTA that dictate the terms to the hotels today. One thing that helps maintain this state of affairs is loyalty programs. OTA loyalty programs are much more attractive than hotel loyalty programs in the perception of the customer, especially tourist travellers, as tourists do not usually come back to the same place many times, but instead use the same OTA many times. While the programmes of large chains and hotel groups can compete with them, their offer will always be incomparably smaller and often less competitive in terms of price. 

On platforms such as Airbnb, facility owners may in turn give the opportunity to control their own rates to a booking platform through the Smart Prices program, an algorithm that adjusts prices to current demand. This is perhaps the most glaring case of OTA taking control of the price level and a likely trend in the further development of OTA. 

In addition, the industry has to contend with constantly decreasing OTA prices, which is made possible by OTA’s recourse to wholesaler rates. As the pressure from hotels to eliminate this phenomenon is not yet high enough, such actions are becoming more and more common. Everything is done in a way that does not give rise to suspicion – the reservation is made via the OTA website, but it is delivered to the hotel by a specific wholesaler. As a result, the customer can enjoy the competitive price provided by OTA, and the hotel earns significantly less on such a reservation than on a standard reservation made on a partner’s website. 

What’s next? 

Long years of fighting for market dominance have allowed OTA services to gain today’s position in the industry and customer loyalty, which even the best hotel chains can envy. And although the industry is taking some steps to change this state of affairs at least to some extent, OTA services will certainly not give up the battle without a fight. Already today, they exchange data more and more often, which means that hotels have even less influence on the level of prices in individual channels. Hoteliers also have weapons that OTA services do not have. We are talking about the possibility to offer the customers gifts, SPA tickets, free transfers to/from the airport, offering higher room categories, etc. Is that enough? Certainly not for long, as OTA is already developing the technology of selling additional services, which will surely re-invigorate the market. Not without significance for hotels in the coming months and years will be cooperation with trusted technology partners such as PMS, channel manager or RMS, who will provide OTA with the most up-to-date information on prices and availability in real time and will offer hotels operating in their favor mechanisms of calculating and controlling their own rates. One thing we can be sure of – new innovations on the market. 

Do you want to learn more about YieldPlanet Channel Manager? Discover how our Channel Manager can help you to manage prices in your hotel?

Rate management in the peak season with YieldPlanet’s Channel Manager

Rate management in the peak season with YieldPlanet’s Channel Manager

Rate management in the peak season with YieldPlanet’s Channel Manager

Why does YieldPlanet’s Channel Manager help Revenue Managers to reach higher revenues in the peak season

by Sebastian Andruszczak

YieldPlanet’s Channel Manager enables users a simple and organized room price management. Advanced tools make the process completely automatized and the rates and availability of your property are synchronized with all distribution channels, a hotel’s website and the PMS used in a hotel.

Along with the arrival of the peak season, a team in charge of the revenue management of a hotel must be prepared to sell rooms at the highest possible price in order to increase performance of the property. Channel Manager enables to organize work in advance, thanks to what you can take care of months with a high occupancy rate that are crucial from the point of view of hotel revenues.

In reality, manual rates management in OTA channels might leave some huge room for human errors or omission. A publication of a rate that is too high or too low can have a negative impact on financial results of your property. Too large rate differences between booking systems or uncompetitive rates on a hotel’s website can lead to disorientation of customers and, as a result, to a lack of trust that translates into reduction of occupancy rate of the property.

Rates management in the peak season with YieldPlanet’s Channel Manager

One of the most important aspects of proper rates management at the level of Channel Manager is a proper configuration of price policies in the system. Basically, the price management is carried out in the same way throughout a year, in the peak season however, the automation supports an instant reaction and quicker entry of rates changes to the Channel Manager.

A revenue management department can enter different kinds of rates and restrictions that increase revenues within the periods with a higher expected number of reservations, for example through the use of the stay length strategy.

According to the art of revenue management, the rates management within the periods of increased demand should be started far in advance. Therefore, we recommend to use the Dynamic Pricing. Efficient revenue management requires numerous forecasts. The work with the Dynamic Pricing requires estimation of an approximative demand level for each day, whether it is the peak season or low season. When you set up the rate for rooms for the next year, it does not mean that these rates should not be changed. On the contrary, you have to assume that you will follow the demand for your services and modify the rates frequently until the day when the date in question becomes the current day.

In the event when the demand exceeds the supply, the price for hotel services increases, so the ADR increases too. On the other hand, during periods when the demand is weaker, a lower price enables to reach higher occupancy rates. A proper price modification, taking into account or even having influence on the current demand is a key to increase the profitability of the property. YieldPlanet’s Channel Manager supports a fast adjustment of the prices to the market conditions with a proper adjustment of the tool.

Selected functionalities of YieldPlanet’s Channel Manager for rates management in the peak season

YieldPlanet’s Channel Manager offers a series of functionalities making the rates management in the peak season simpler. These are, among others, grids, meaning an option enabling to enter even several dozen defined price strategies corresponding to different market conditions. It is also a possibility to use price formulas automatically converting the basic rate to related rates, as well as a screen for a wholesale prices loading, taking into account a wide range of dates serving for differentiation of prices or availability in different OTA channels.

Let’s have a closer look at certain functionalities:

Rates and availability distribution

The basic task of the Channel Manager is the rates and availability distribution to all channels that are used. The information about the rates and availabilities may originate from the PMS, revenue management systems (RMS), revenue rules configured in the channel manager; they can also be entered to the Channel Manager directly by a user. Its functioning basically consists in the fact that the data saved in the system are immediately sent to all connected channels.

Minimum stay duration, StopSell and other price restrictions

YieldPlanet’s Channel Manager is adapted to receive and forward not only prices and availability, but also to distribute different kinds of restrictions. These restrictions include maximum or minimum duration of the stay, CTA, CTD, Sell/StopSell or an advance reservation parameter. A rule applied in channel manager is the immediate distribution of the data right after their entry or receipt – there is no need for a hotel user to support this process.

Copying, increasing and decreasing of the rates

Copying of the rates makes it simpler for a user to fill out new price plans, using prices and restrictions from other, already existing price plans. Besides, it enables copying the restrictions and prices from the current periods to the next year which allows to save a lot of time. Furthermore, the existing rates can be increased or decreased in any way by a specific percentage or amount, without the need to enter them manually from scratch.

YieldPlanet ‘s Channel Manager provides necessary tools enabling management of hotel rates in the best possible way, but it is also important that revenue management departments monitor the whole process and make conscious, forecast-based decisions that are optimal in terms of revenues. In the framework of preparation for the peak season, it is recommended to review restrictions relating to stay duration, rates and price plans availability, in order to use the acquired experiences in the best possible manner and to increase revenues in next periods.

Prepare yourself for the peak season and configure your Channel Manager in the most automatized way in order to save time and ensure a better work organization. Contact us to get more details on advantages offered by Channel Manager in the peak season and in the low season.

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Price management: the key when selecting hotel technology

Price management: the key when selecting hotel technology

Price management: the key when selecting hotel technology

Price management in PMS and Channel Manager: Why is it a key factor when selecting the right solution for your facility while entering 2020 

by Paweł Rytel

Effective hotel revenue management is a challenge hotels all over the world are currently trying to meet. It is a given that, as it is in the case of distribution issues, issues with revenue optimization can only be solved by the use of modern IT technologies. They provide fantastic flexibility and nearly completely automate the entire process. But a precondition to achieve this effect is to organise the system infrastructure accordingly.

It might seem that, from the perspective of a hotel manager, the greatest challenge in today’s world is to tame the multi-channel distribution. While constantly growing online sales translate into occupancy levels, booking incoming from multiple sources, their modifications or cancellations can cause some serious problems to the reception staff. Tackling these challenges without well-integrated and properly suited tools is near to impossible, and most definitely not effective. Bearing in mind the above, many hoteliers invest nowadays into modern IT infrastructure built around a central Property Management System. If well coupled with Channel Manager and Revenue Management System, it facilitates smooth distribution and automates the tasks of the reception staff. While most recent PMSs redefine the sales processes for hotel services and revolutionize the functioning of hotel front desk, they lack extensive modules for hotel revenue management. Importantly, this exact issue is currently considered to be the main challenge and key point of attention in the industry.

How do hotels optimize their revenue?

In the recent years, hotel revenue management has become a common subject of discussions and meetings. Various techniques to maximize revenue are being applied by a growing number of hotels – both chains and small, private facilities. Using dynamic rate strategies in today’s reality works for the benefit of a facility. Why is that? Today, using pricing policy that can be seen as disconnected from market reality is more difficult than ever before. In the times of universal access to the internet and constantly growing awareness on the part of the customers, access to the information on rooms prices in multiple facilities at the same time has also become universal. On one hand, high transparency helps in customers’ decision-making, on the other, it dooms hoteliers to failure if they apply pricing policies essentially different to the market tendencies, and not necessarily too high, but often simply too low prices. In the view of the above, room prices can work both as a trigger to hotel’s financial problems and a factor of their competitive advantage resulting in dynamic rise in hotel’s revenue.

Dynamic pricing strategies, i.e. strategies that forecast the changes to the price in time, based on clashing supply and demand factors and a well-planned budget and revenue segmentation are currently used by vast majority of hoteliers. Yet, it is still not uncommon for facilities to have fixed price lists or follow other competitive facilities. This goes for both independent facilities and small chains. In principle, large and recognized hotel chains apply extensive revenue management strategies and supply-dependant rates. To oversimplify, during periods of higher demand on hotel rooms (summer season, holidays, big events) they apply higher rates and source customers from more affordable sales channels. Here the most luxurious facilities are an exception to the rule, a phenomenon well illustrated by the Veblen effect. In their case higher demand can trigger higher rates, yet hotels of this kind are rare.

How are dynamic pricing strategies implemented in hotel industry? There are many possible ways and mostly the choice is up to the facility manager. Quantity-based strategy assumes the sales of same-type rooms at rates dependant on occupancy levels in the facility. This means that the first group of rooms is sold at prices different to the later groups. Similar strategies are applied in the aviation industry. Yet, there are many more factors shaping the final price for a room and including them all into the pricing strategy can pose a substantial challenge. The seasonal character of the industry or the growing interest in hotel’s offer in case of mass events taking place in the area or price dependency on the length of stay are some of them. Maximizing hotel revenue is a head-scratcher for hotel-manager due to the discussed reasons, as well as the fact that very often room rates should be updated as often as a few times a day.

To maximize profit, hoteliers need to base their decisions on accurate forecasts and reach out for advanced and maximally automated tools to effectively manage pricing strategies. When considering whether to implement such a tool, you need to analyze the prospects for your current system infrastructure, in particular, the property management system and central booking systems. Modern PMSs are an everyday work tool in the industry and offer a wide range of advanced functionalities. However, complicated pricing management is normally done by tools such as Channel Manager and Revenue Management System. In truth, it is making the right choice and integrating the systems properly that can truly open your way to success.

Why should I get YieldPlanet solutions?

YieldPlanet Channel Manager is an exceptionally fast and flexible tool facilitating smooth online distribution to a few or a few dozens of channels at the same time. This solution helps you to effectively manage rates depending on the number of guests per room, ready-made price lists allowing for an immediate rates update in OTA channels and building complex price plans calculated with the use of set formulas.

All these features and the option to create as many as a few dozens of price lists and change them freely, make the maximizing of hotel revenue much easier and help automate it to a high degree. The system also allows for unlimited differentiation of rates and allotments sent to OTA channels, which, in turn, enables the testing of independent pricing strategies in individual channels and promoting those that bring you the highest profit.

To move hotel revenue management to an even higher level, you might want to consider combining your Channel Manager with a Revenue Management System. Particularly vital in the context of varying customer behaviours, who book their rooms with a shorter advance every year, as a result of which hotels receive most bookings just moments before the day “0”. In the light of the above, room pricing should be subject to a systemic solutions.

The solutions offered by YieldPlant further expand previously discussed functionalities by automated rate management, with regard to many vital factors, such as seasonal character, back data, segments or conferences and all kinds of other events. Another huge advantage is the automated rates and availability management for every channel individually, as well as the option to flexibly groups rooms for sale. All this results in a substantial increase in the likelihood to boost the revenue and better use the potential of the facility.

Are you looking for a solution that will help you manage your rates? Contact us to learn more about YieldPlanet’s Channel Manager. 

Are you searching for a specialized tool for revenue management? YieldPlanet’s Price Optimizer will come to help.

You might also be interested in reading:

Optimizing rates and availability – the strategy for 2019/20
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6 reasons to start using YieldPlanet’s Channel Manager

6 reasons to start using YieldPlanet’s Channel Manager

6 reasons to start using YieldPlanet’s Channel Manager

by Sebastian Andruszczak

What if changing a Channel Manager could boost your revenue?

It’s understandable that even the mere idea of switching to a new channel manager can give many Revenue Managers a headache.

But, as the saying goes: “To stand still is to retreat”. For a Revenue Manager, the decision to continue using a channel manager that no longer responds to hoteliers’ current needs and requirements can prove to be a mistake.

The process of switching to a new channel manager can initially seem inconvenient, however, it will bring a number of benefits both in shorter and longer run, all of which will translate into higher revenue.

Before purchasing a new channel manager, take your time to inquire into functions offered by the products available that you are particularly interested in. Select the product that is best suited to your hotel and your current needs in the revenue management area.

To help you find your perfect Channel Manager, below we have compiled 6 reasons why you should start using YieldPlanet’s Channel Manager and give up the product you use now.

Reason No 1

Flexible booking management online from one control point

Channel Manager by YieldPlanet gives you the insight into all bookings from one control point. This tool will let you manage bookings online from a centralized management point to enhance your productivity, save your time and become more efficient.

Thanks to the modular structure of the Channel Manager, you can enable and disable certain functions depending on your needs – full and unlimited control.

Moreover, Channel Manager enables the use of API for two-way communication about bookings, for bookings from OTAs and PMS alike.

Reason No 2

Nearly 500 integrations for greater global reach

YieldPlanet has an infinite amount of two-way integrations for a broad variety of local markets all over the world in real-time to assure trust, visibility and accessibility to our customers in certain regions.

Channel Manager by YieldPlanet is integrated with nearly 500 channels. We cooperate with OTAs, tour operators, wholesalers, PMS, CRS, GDS, RMS, meta search engines and booking systems. Create personalized integrations with API to access new markets through our Channel Manager.

We are currently integrated with over 100 Property Management Systems and since 2017 it is possible to share information about a facility from a PMS, as well as receive bookings from the Channel Manager via PMS.

Reason No 3

Support in minimizing the risk of overbooking

This solution enables automatic update of managed channels and dispatch of rate lists. It will effectively protect your hotel and minimize one of the most common issues in the hospitality industry – the risk of overbooking.

Channel Manager comes with a function of automated overbooking distribution of certain types of rooms to other types of available rooms. It helps maximize sales of a certain type of rooms in the conditions of higher demand.

Reason No 4

One click to synchronize all your data with YieldPlanet’s Channel Manager

YieldPlanet’s Channel Manager allows you to easily synchronize all your facility data with hundreds of OTAs, GDS, and your own booking engine.

Thanks to this function you can act fast to take full advantage of the opportunities to sell rooms at good rates through minimizing the amount of errors, avoiding overbooking and discrepancy between room types, rates and your hotel’s offers.

Reason No 5

PCI and GDPR security standards

Channel Manager by YieldPlanet is a fully secure tool. It assures complete security of data and information transfer. Our solutions are compliant with PCI and GDPR standards.

Moreover, Channel Manager is equipped with credit card data protection system (vault), to guarantee that all customers’ confidential data are kept in a manner that prevents all potential security breaches.

For enhanced security, Channel Manager has a feature to protect maximum and minimum rates on the room or facility level.

Reason No 6

Easier intelligent decision making to maximize revenue

Channel Manager by YieldPlanet is compatible with Price Optimizer – YieldPlanet’s RMS. These systems offer analyses and report of various kinds to help you make intelligent decisions regarding rates and availability management. All reports can be configurated and compared, while they can also be programmed to be sent via email.

You can also create detailed reports about the basic functions of the systems, or configure a mechanism to capture real availability from the PMS and receive recommendations on rate changes or MinStay.

Further, the system shares information about the Pick-up and performance (occupancy vs prognosis) on the segment level which can then be exported in xls format. All this to help you make better informed strategic decisions in the area of revenue management.

If you need more arguments proving that Channel Manager by YieldPlanet is the best solution for revenue management, contact us and our experts will walk you through all features and functions of the most flexible tool in the hospitality industry.

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Airbnb promotions available in Channel Manager

Airbnb promotions available in Channel Manager

Airbnb promotions available in Channel Manager

We are happy to announce that YieldPlanet’s Channel Manager will be supporting Airbnb promotions from now on.

It has been immense product development on our side due to the complexity of how the promotions are constructed. There can be multiple Airbnb promotions created for the same dates and apartments, so YieldPlanet’s Dev and Product Teams have been working on large-scale amount of data with a lot of complex interrelations. Unlike the promotions set in most conventional OTA channels which are set as new rate plan, the promotions in Airbnb are applied as discounts to the main and only rate. What is more Airbnb promotions are managed from a channel manager only.

Promotions supported via YieldPlanet include minimum stay deals, advance purchase discounts, last minute offers, as well as seasonal deals. Additionally, they can be managed for each apartment separately, which makes the entire solution extremely flexible for channel manager users.

Developing Airbnb promotions opens up YieldPlanet Channel Manager plans to develop similar solutions at other big OTAs.

Read our blog to keep up to date with YieldPlanet’s Channel Manager product development.

Channel Manager database sharding for system’s higher efficiency

Channel Manager database sharding for system’s higher efficiency

Channel Manager database sharding for system’s higher efficiency

We have finalized the Channel Manager database sharding project we have been working on at YieldPlanet for the last 12 months.

Sharding is a database partitioning that separates very large databases into smaller, faster and more efficient parts.

Why is sharding so important?

Over the last few years, the demand for the hotels to exchange data year to year has been increasingly and dynamically growing.

Data traffic increases at least twice fold each year, requiring constant effort to keep up with that pace from the channel manager. Sharding has prepared us for supporting big loads of rates and allotments distributed to your OTA channels, as well as processing rates received from revenue management systems which are becoming more and more popular.

The process will, therefore, allow it for our Channel Manager to operate faster even with big amounts of data.

Finalizing the database sharding project required from us moving resources within our database.  We did our best to minimize any negative effects on hotelier daily operations. Now we can take advantage of this milestone project and grow further with you.

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Why is Channel Manager by YieldPlanet the most flexible tool for optimizing room prices and offers in the industry

Why is Channel Manager by YieldPlanet the most flexible tool for optimizing room prices and offers in the industry

Why is Channel Manager by YieldPlanet the most flexible tool for optimizing room prices and offers in the industry

YieldPlanet’s Channel Manager is the most comprehensive online distribution solution available on the market. It is used by hundreds of hotels all over the globe. Extraordinary flexibility and adaptability in case you suddenly need to quickly transfer data to online systems, a situation so common in every hotel.

Nowadays the world around us is changing and developing dynamically, so it’s important to choose a channel manager that can easily adapt to changes and meet carious challenges that hotels face. Flexibility is therefore an indisputably essential feature when selecting an optimal online distribution tool.

Enough of the introduction. Below we will take a closer look at the features of Channel Manager by YieldPlanet that make it into the most flexible price and offer optimizing tool in the industry.

Channel Manager by YieldPlanet – flexible tool for price optimization

Defining room/price formulas

In Channel Manager by YieldPlanet you can define formulas for price linkages between rooms and offers, a feature that provides Revenue Manager with flexibility when modifying rates in response to market or season changes.

Loading rate tables (predefined rates)

Channel Manager allows to quickly predefine rates. Moreover, it allows you to load rates using grids which, in turn speeds up the entire online distribution process in weekly cycles.

Establishing revenue rules

“Revenue rules” is another feature of the YP’s Channel Manager that facilitates flexible price optimiziation. Vast majority of the processes is automated, thus saving time spent needed to manage online distribution.

YP’s Channel Manager functions making it into flexible offer optimization tool

Price formulas

Managing offers in YP’s Channel Manager is an easy task, even in a long period. You can create formulas between tariffs. It helps you reduce the error margin and significantly speed up loading new prices.

Formulas for mapping on the channel level

Creating and modifying formulas for maps on the channel level is another advantage of Channel Manager’s flexibility. It will help you reduce time spent on activities in this area.

Narrowing down rates transfer to channels depending on the season

In Channel Manager by YieldPlanet you can establish rates depending on the season, you can even set different rates for every season, all this from one control point. Rates can be calculated automatically according to the room type and price plan, while, at the same time, using various formulas on a room or tariff plan level.

YP’s Channel Manager functions making it into the most flexible tool in the industry in comparison to other available tools

Channel Manager by YieldPlanet is the only tool of this standard on the market equipped with features unavailable in other tools.

Flexible formulas and revenue rules configuration

This function gives Revenue Managers flexibility in their every day work, thus allowing for easily configuring unlimited number of formulas and revenue rules to optimize revenue. Thanks to this functionality, you can program certain automated activities enabled in case of increase or decrease in the number of rooms of a certain type available. The above circumstances can lead to rate change by a predefined numerical value or percentage, or close sales in all distribution channels, leaving exclusively the sales in hotel’s booking engine open.

If you want to learn more about flexible functionalities of the Channel Manager by YieldPlanet, contact us or order a demo version to test our tool.

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